E-commerce

Accountancy for
E-commerce Businesses

Running an e-commerce business is fast-paced, competitive, and full of moving parts. Between multiple sales platforms, endless transactions, and tight margins, you need an accountant who truly understands the digital world you operate in.

Accounting That Keeps Up With Your Online Sales

At Brown & Co, we specialise in helping e-commerce businesses streamline their finances, stay compliant, and focus on growth—not admin. Whether you sell on Amazon, Shopify, eBay, Etsy, or across multiple channels, we’ve got you covered.

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How We Help Online Retailers

We know what it takes to keep your e-commerce business running smoothly:

  • Integrated bookkeeping – automated, accurate accounting linked directly to your sales channels.
  • Sales tax and VAT compliance – no more guesswork, especially for multi-country or marketplace sales.
  • Inventory and cost tracking – stay on top of stock and margins in real-time.
  • Cash flow management – understand exactly what’s coming in (and going out).
  • Profitability insights – break down performance by product, channel, or region.
  • Digital-first approach – built around Xero and cloud tools that save time and reduce stress.
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How We Use A2X

We use A2X to make managing e-commerce finances easier, faster, and more accurate:

  • Automatically pulls sales data from Amazon, Shopify, and other platforms straight into Xero.
  • Reconciles payouts perfectly, even with refunds, fees, and adjustments.
  • Saves hours of manual work, so you can focus on scaling your store instead of chasing spreadsheets.
  • Provides clean, clear reports—so you always know exactly where you stand.

By combining A2X with Xero, we give you real-time financial clarity, without the hassle.

 

Why Work With Us?

We live and breathe digital business. Our e-commerce clients range from small online shops to multi-channel, multi-million-pound operations. We know the tools, we know the platforms, and we know how to keep your accounts running as smoothly as your checkout process.

 

Your Growth Partner

Whether you’re starting out or scaling fast, we’ll help you build efficient financial systems, stay compliant, and make confident, data-driven decisions.